Inventory on one count · for consumer brands

Your OMS says 412. Your warehouse says 380. Inventory management on one count — so the marketplace never sells unit #381

Two counts drift apart, a flash sale oversells and the listing gets suppressed, while the same SKU overstocks another warehouse. Fretron keeps one live ledger that channels, warehouses, and your ERP all read.

Illustrative — figures and ids are an example, not a specific customer’s data.

One count, dealer networks to the doorstep — built on rails that moved 1M+ shipments a year for India’s biggest manufacturers

VMartExideBrilliant PolymersVolvoWelspunBajajKIAAmara RajaJindal Steel & PowerCenturyPlyNandan PetrochemJubilant Ingrevia

Proof

Rated by the teams who run on it

Rated 4.4 on G2 and 4.8 on Capterra by verified reviewers.

The proof is your own data: in a demo we run one day of your real orders against one stock count — so you watch every channel read the same number, before you commit.

Before / after

When two systems count, the marketplace sells the difference

The 412 and the 380 are copies of the same fact, drifting apart. The fix isn’t another reconciliation — it’s one live ledger every surface reads.

Before

Every system keeps its own copy of the count

Two copies of one fact, arguing.

After

One count, written once, read everywhere

every channel reads this number

What it does

What one ledger does that five dashboards can’t

Every sale, return, transfer, and receipt posts to one count — and allocation, replenishment, and picking all run on it.

One count

One ledger, not five dashboards

Every warehouse, store, FBA centre, and 3PL node posts to one live count.

Ring-fenced

Channels don’t compete for stock

Available-to-promise per channel and location — a flash sale can’t sell another channel’s stock.

Before empty

Reorders fire before empty

Sell-through velocity and safety-stock buffers trigger transfers and POs before the shelf runs out.

Batch discipline

Oldest batch ships first

FEFO for perishables, FIFO for standard goods — enforced at picking, not just reported.

Why the numbers agree

Written to one ledger — not synced between five

A stock-sync tool copies counts between systems and loses the race during a sale. On Fretron the count is written once: every channel, warehouse, and your ERP read that ledger, so there is no second copy to drift.

Outcomes

What teams see

20-30%

Lower safety-stock carrying cost

99.5%

Inventory accuracy across channels and locations

Unit #381

stays held — oversells blocked at allocation

50%

Faster replenishment response

Near-zero

Perishable write-offs with FEFO enforcement

Targets typical of Fretron deployments — confirmed on your own SKUs in the pilot.

Works with your ERP, warehouses, and channels

Each system keeps its role — Fretron is the shared count every order allocates against and every delivery closes against.

Your ERPMarketplace APIsWMS & 3PL systemsD2C storefrontQuick-commerce channels

Explore what reads the same count

The one count is scanned in the warehouse, published to every channel, and allocated against by every order.

See it by industry →

End the 412-versus-380 argument

Bring one day of stock movements — we’ll show every channel, warehouse, and your ERP reading the same count.

See one count on my own SKUs

Frequently asked questions

How does Fretron keep one stock count across channels and warehouses?
Fretron builds a single live ledger — one number per SKU — that every channel, warehouse, retail store, fulfilment centre, and your ERP all read. Every sale, return, transfer, and receipt posts to it within seconds, so the OMS-says-412, shelf-says-380 argument never starts: both sides are reading the same count. Stock accuracy isn't a periodic cycle-count you audit toward — it's what the live ledger guarantees continuously.
How does channel-aware allocation prevent oversells during a flash sale?
Available-to-promise is calculated per channel, per location, and per order priority against one ledger. When a flash sale runs on one channel, distributor and quick-commerce orders aren't competing for the same units, and a marketplace can never sell a unit another channel already promised. Allocation rules block conflicting commits because every channel reads the same stock truth.
Does Fretron support FEFO and FIFO for perishable goods?
Yes. First-expiry-first-out for perishables and first-in-first-out for standard goods are enforced at the picking level, not just shown in a report. The oldest sellable batch is picked first, so near-expiry stock doesn't sit in the back while fresh stock ships out — which cuts write-offs and is the batch discipline quick-commerce POs assume you already run.
Can Fretron reorder stock automatically before a stock-out?
Yes. Replenishment runs on configurable triggers — sell-through velocity, lead-time buffers, and safety-stock rules. When velocity crosses a threshold or buffer drops below the safety level, inter-warehouse transfers or purchase orders fire automatically, so the reorder happens before the shelf runs empty rather than after someone notices it.
Does Fretron replace our ERP or warehouse system for inventory?
No. Fretron connects to your ERP, marketplace APIs, WMS, and 3PL systems to build the shared live ledger that sits across them. Each system keeps its role; Fretron is the single count every order allocates against and every delivery closes against, so stock placement and availability stay consistent across the network.

Still have questions?

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