Warehouse Management System (WMS)

Add the warehouse module on the record your orders already run on.

You started with orders. When volume outgrows the spreadsheet, add the warehouse — directed putaway, FIFO/FEFO picking, bin-level accuracy — on that same record, beside your ERP, with no hand-off integration to build or break.

No second system to reconcile — the warehouse reads the record your orders already wrote, so adding it is a switch-on, not a six-month project.

Book a WMS demo on your own data Start with order management
Two systems on a broken hand-off, collapsing onto one shared record

The jobs it does

The jobs it does

  • Run the warehouse and orders on one system

    Order, allocation, pick and dispatch share one record — no hand-off integration to break.

    Live today — order to dispatch on one record.

  • Pick accurately, by the rules your stock demands

    Directed putaway, FIFO/FEFO, zoned storage, bin-level accuracy — perishables FEFO, batches traceable, shortest pick path.

    Live today — directed putaway, FIFO/FEFO, bin-level pick.

  • Scale through the surge without bolting on a second tool

    Hold accuracy and throughput through a festive spike; dispatch via integrated courier from the same screen.

    Live today — accuracy held through the festive spike.

The next module

The warehouse module, and what it runs the day you switch it on

Orders and the warehouse on one record, pick logic by the rules your stock demands, and every client's stock ring-fenced — all live and proven on your own data. Each one opens a doorway down into the capability it belongs to. Move bulky, dealer or multi-drop goods? There's a route for that.

Capability 01 · Orders + warehouse

Live

Orders and the warehouse on one record

Use case
Orders in one system, the warehouse in another, and the integration breaks just often enough to risk SLAs and accuracy.
What it does
OMS + WMS on one data model — order → allocation → pick → dispatch on one timeline, no hand-off integration.

One tool to pay for, nothing to reconcile between two systems.

  • A beauty retailer wanting a proper B2B warehouse system after being burned — “promised in 1–2 weeks, delivered in six months” — their words, never our SLA.
  • A clothing brand wanting orders and the warehouse as one tool because the integration kept breaking.
Orders and the warehouse collapse from two tools onto one record On the left, two separate tools — an Orders panel and a Warehouse panel — are joined by a brittle dashed hand-off integration that is breaking. A double-chevron in the centre collapses them into a single glass console on the right: one continuous cyan rail threads four resolved rows on one record — Allocate, Putaway directed, Pick with FIFO/FEFO and bin-level sub-labels, and Dispatch — closed with a One record tick and the note nothing to reconcile. The flow ends at Dispatch; no fabricated logos, no figures.

One record — orders + warehouse:

  • Allocate
  • Putaway — directed
  • Pick — FIFO/FEFO, bin-level
  • Dispatch

One record — no hand-off integration in the middle

Live

Directed putaway, FEFO/zoned picking, bin-level accuracy

Use case
High-velocity, low-margin — pick efficiency is recoverable margin; perishables/batches can't ship in the wrong order.
What it does
Directed putaway, FIFO/FEFO, zoned storage, dispatch routing; batch/expiry tracking in the base.
Pick by the rules the stock demands: directed putaway into the right bin, FEFO pick-first on the soonest-to-expire batch, bin-accurate, ending dispatch-ready A glass card on a pale-cyan mesh. On the left, a small warehouse zone map: an inbound unit is directed by the rules into the correct bin in Zone A, bin A-04-2, not into a full or open neighbour. In the centre, two batches of the same item show their expiry dates — one 12 July, one 04 August — and the soonest-to-expire batch, 12 July, carries a green pick-first emphasis ring, so perishables ship in the right order. A thin pick path threads the chosen bins in zone order and ends at a dispatch-ready node: the picked, bin-accurate unit ready to hand over. The bin id and dates are an illustrative example, not a specific customer's data.

Pick by the rules the stock demands:

  • Directed putaway — the inbound unit goes to the correct bin A-04-2 in Zone A, not the full or open neighbours
  • FEFO — of two batches of the same item, the soonest-to-expire (12 Jul) is picked first; the later (04 Aug) is held back
  • Zoned storage — perishables held in the chill zone (Zone B)
  • Bin-accurate and batch-traceable along the pick path

Dispatch-ready — the picked unit from bin A-04-2, ready to hand over

Nothing expires on the shelf; full batch traceability.

A supermarket chain needed FEFO picking, zoned storage and dispatch routing in one system; an organic-food brand added the same-day perishable constraint.

Capability 03 · Multi-tenant warehouse

Live

Isolate every client’s (or brand’s) stock

We run a warehouse for several clients and brands, and each one’s stock has to stay isolated — with clean per-client billing.

What it does
Storage and pick billing run per client, and orders close on proof-of-delivery — all on one platform.
Consequence
Billing and SLA visibility you can hand each client directly.

A 3PL wanting isolated client stock on a single warehouse platform, and an inventory manager running several brands — both in our pipeline.

Three clients’ stock kept isolated on one warehouse platform, with per-client billing and orders closing on proof-of-delivery One glass warehouse-platform panel on a pale-cyan mesh. Inside it, three tenant lanes — Client A, Client B and Client C — each sit inside their own ring-fence boundary so no stock crosses between them; each lane shows an isolated on-hand count: 1,240, 880 and 410 units. A thin wire from each lane converges into one resolved ledger tile on the right, labelled Per-client billing, showing storage and pick charges captured per client and orders closing on proof-of-delivery. The figures are an illustrative example, not a specific customer’s data.

One platform — every client ring-fenced:

  • Client A — stock isolated 1,240
  • Client B — stock isolated 880
  • Client C — stock isolated 410

Per-client billing — storage and pick charges per client; orders close on proof-of-delivery

Figures are an illustrative example, not a customer’s data.

For goods with a freight leg

Move bulky, dealer or multi-drop goods?

Freight rides the same record — for bulky, dealer and multi-drop goods.

See Freight on the order

The wedge

Never a WMS synced to an OMS

Every state on this page so far has been true because of one structural fact — pick, pack and ship are written to the same record the order was born on, not synced in from a second system.

One record Order #WB-2107 confirmed · allocated no second system
the order the warehouse works from
Allocated ✓on the order record
Picked · FIFO/FEFO ✓on the order record
Packed ✓on the order record
Dispatched ✓on the order record

Pick, pack and ship are states on the SAME order record — never a second system’s copy waiting to be reconciled.

Everything your warehouse talks to — and the team that keeps it talking.

We own and maintain the integrations — so onboarding a new channel is our job, not yours. We’ll show you exactly what’s live on your stack in the demo.

See every integration

One view · for leadership

One screen. Every order, every warehouse, every courier — live.

Exception-first alerts so your team acts before the customer complains.

The system catches the risky case and holds it for a human before it ships — it does the work, a person makes the call.

One exception-first screen — every order, warehouse and courier live in one place:

  • A risky order is flagged — stuck in the warehouse before dispatch — and held for review; a person clears or corrects it before it ships.
  • A pick held before dispatch is surfaced the moment it stalled, awaiting a quick human decision — not found at end of day.
  • The supervised loop runs catch the risky order, hold it for review, then your team clears or corrects it — a person makes the call, not the machine.
  • Caught before it shipped — acted on before the customer complains. All references above are illustrative samples.

You stay in control — the screen surfaces and holds the exception; a person makes the call.

Proof

The proof is your own warehouse — running on the same record as your orders, on your data.

Rated 4.4 on G2 and 4.8 on Capterra.

4.4 on G2 (26 reviews) 4.8 on Capterra

The engine is proven deep on warehouse and freight at some of India's largest manufacturers — and we'd rather show you than tell you: a demo on your own data, not a logo wall.

We don't lead with a logo wall. In the demo we run your own warehouse on the same record as your orders, and show you directed putaway, FIFO/FEFO picking and bin-level accuracy on your real stock — order to allocation to pick to dispatch, with no hand-off integration in the middle. We run the whole flow live on your data — no slideware, no maybes.

See your warehouse run on your own data

Frequently asked questions

How does Fretron run the warehouse on the same record as my orders?
Stock and orders share one record. When an order is confirmed on any sales channel, the warehouse sees the allocation immediately — and when a unit is put away, picked or returned, the available-to-sell number your channels read updates at the same time. There is no nightly export between a warehouse system and an order system that can drift apart.
What is directed putaway and how does Fretron decide where stock goes?
Directed putaway tells the operator exactly which bin to store incoming stock in, instead of leaving it to memory. Fretron assigns the bin by SKU, velocity and the zoning rules you set, so fast movers land near pick faces and the location is recorded on the spot — which is why picking can be accurate later.
Does Fretron support FIFO and FEFO picking for batch and expiry stock?
Yes. Pick logic follows the rule your stock demands — FIFO for general goods, FEFO so the earliest-expiry batch ships first for food, beverage, cosmetics and other dated SKUs. The batch and expiry travel on the record, so aging stock is flagged and cleared before it becomes a write-off, not after.
How does Fretron keep bin-level inventory accurate?
Every move — putaway, internal transfer, pick and return — is captured against the bin it happened in, usually by scan. Counts reconcile at the bin rather than at the warehouse total, so a mismatch is isolated to one location and a cycle count fixes it, instead of a once-a-year full count that stops operations.
Can Fretron manage multiple warehouses or run as multi-tenant for a 3PL?
Yes. Multiple warehouses run on one record, so stock and orders are visible across locations and an order can be filled from wherever it sits. For a 3PL or shared facility, each client's stock is ring-fenced — every brand sees only its own inventory and orders, while your operations team sees the whole floor.
Does Fretron WMS replace our ERP?
No. Your ERP — SAP, Oracle or Tally — stays the system of record, connected with bidirectional connectors. Fretron runs the warehouse operating layer: putaway, picking, bin accuracy and multi-warehouse stock on the same record as your orders. Most brands start with order management and add the warehouse on that record as volume grows.

Still have questions?

Talk to our team

See it live

See your warehouse and orders on one record.

Bring a typical order and a slice of your stock. We'll run the warehouse on the same record as your orders — order to allocation to pick to dispatch — live, on your own data.

Book a demo on your data WhatsApp
  • Live in weeks
  • Your data, your call
  • No rip-and-replace

Priced 1:1 to your warehouse and volume. Founding-partner terms for early brands.

The warehouse and orders on one record A live order whose warehouse flow runs on the same record — order to allocation to pick to dispatch — with directed putaway, FIFO and FEFO picking, and bin-level accuracy, all on your own stock.
Illustrative — we run the flow on your own order and stock slice in the demo.
Review build